THE LEADING GROCERY DISTRIBUTORS IN THE U.S. RELY ON SFP TO POWER THEIR ONLINE MARKETPLACES

SFP enables distributors to expand their assortments and increase their sales, while decreasing inventories, operational costs and capital spend

Companies Powered by SFP B2B Marketplaces

Driven by a robust technology platform, SFP enables distributors to sell thousands of new items without increasing risk, expense, or distribution capacity.

  • SFP creates a unique online Marketplace branded to the distributor, from which its retail accounts can make wholesale purchases
  • SFP Market requires zero technology resources or training to operate, and minimal technological integration
  • Distributors make extra sales and earn margin, but have zero inventory and do not handle the products
  • Orders placed by the distributor's customers are shipped direct to their stores
  • Distributors can test new items without risk, and can take the products into the DC if they sell well
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Soon every distributor will have its own Marketplace. Why? Because it enables sales without inventory, growth without investment, and profit without risk

Antony Lee

CEO, Specialty Food Partners

Our Mission

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A More Efficient Supply Chain

Your Marketplace's digital supply chain reduces handling and transportation. Goods move only once, from the supplier to the store, benefiting the environment.

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We Create the Technology so You Don't Have To

SFP Marketplaces are turnkey; log in anywhere like any other website, and leave the complexity of the software under the hood.

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Creating New Manufacturing Jobs

New brands, previously shut out of conventional distribution and sales, can grow their businesses.

Gain access

Join the Specialty Food Partner Network